Great company to work with. Our sales on Amazon have exploded since working with Goat.
Goat Consulting
Amazon is the sole focus of Goat Consulting, a Minneapolis agency that, by its own account, was started in 2016 by Will Tjernlund and Reed Thompson.
Overview
About Goat Consulting (researcher summary)
Amazon is the sole focus of Goat Consulting, a Minneapolis agency that, by its own account, was started in 2016 by Will Tjernlund and Reed Thompson. It works only with brands and manufacturers, and acts as their outsourced Amazon department, running Seller Central and Vendor Central accounts from start to finish. Its declared work is split evenly between SEO and PPC, which on Amazon means listing optimisation and advertising.
Each client has a dedicated account manager responsible for both strategy and execution. The work covers Amazon Advertising across Sponsored Products, Sponsored Brands and Sponsored Display; catalogue and listing optimisation; A+ content and Brand Registry; inventory and FBA planning; resolving cases with Amazon; and reporting. The agency says it is an Amazon Ads Verified Partner and that everyone on the team has hands-on Amazon experience. It also mentions being listed by the Minneapolis/St. Paul Business Journal among fast-growing private firms in the Twin Cities.
The team has 10 to 49 people. Projects start at $5,000, with hourly rates of $100 to $149. Goat Consulting suits brands and manufacturers that sell on Amazon and want a specialist to run the whole channel, from advertising to inventory, rather than a general digital marketing agency.
- Minimum engagement
- $100 / hour
- Hourly rate
- $100Per hour · agency declared
- Team size
- 10–49 peopleAgency-declared team size
Rankings this agency appears in
Rankings follow the method on How we rank and are recalculated monthly; they are not a guarantee of results.
Agency details
| Team | 10–49 people |
|---|---|
| Hourly rate | $100 per hour |
| Address | Completed projects in 4 cities · View on Google Maps |
Services and fit
Core services
Share of declared work · each card opens the ranked list for that serviceSEO
50% of declared workPPC
50% of declared workService shares are agency-declared and overlap; they do not add up to 100%. An agency appears in a service list only when that service is at least 15% of its work.
Reviews & client feedback
Rankyfy shows ratings only from reviews collected here, verified by work email, LinkedIn or a call. Worked with Goat Consulting? Write a review.
Reviews from Google
Not scoredReed is awesome! He helped me so much with my Amazon Seller account, I couldn't be more thankful, HUGE thank you to him. Highly recommend their services!
I want to express how thankful I am to GOAT CONSULTING for their hard work in helping me get my parents' visa approved. This team is super professional and always suggests the best options. I recommend everyone to visit them for top-notch services.
The Goat team did a great work in changing my college to Cambrian . Thanku all
Reviews are copied from the agency's Google Business Profile, last synced . Rankyfy does not verify them.
Why Goat Consulting scores 52.9
78th percentile of listed agencies: 78% of listed agencies score lower.
Visibility proof
Measured by Rankyfy, data as of Oct 31, 2026An agency that sells SEO should rank itself. These numbers come from Rankyfy's own measurement of goatconsulting.com, not from the agency.
| Authority | 46 of 100 |
|---|---|
| Site health | 82 of 100 |
Contracts and security
Terms are declared by the agency and checked against the contract it sends through Rankyfy. Confirm them in writing before you start.
What Rankyfy verified
| Legal entity | Not verified |
|---|---|
| Address | Not verified |
| Domain | Not verified |
| Profile | Unclaimed; written by Rankyfy's researchers from public records |
| Last verified | Not verified yet |
| Ownership | No commercial link to Rankyfy. How we handle conflicts of interest |
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Questions worth asking
What is the minimum engagement?
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