Primal

Primal, founded in 2015, describes itself as a disruptive marketing agency for brands that want to grow quickly, offering integrated work that spans strategy, search, performance, creative, social channels and data. In its listing, SEO, PPC, social media marketing, digital marketing, link building, content marketing and local SEO carry equal weight.

The agency positions itself as a strategic partner rather than a supplier, and says it pairs fast execution with full-service marketing so clients can work with one team across channels instead of coordinating several vendors. It stresses a mix of local relevance and international know-how in the way its specialists approach campaigns. Its listed industries are healthcare, real estate, B2B, ecommerce and education.

Primal is listed in India with a team of 50 to 249 people. Its minimum project size is $1,000, while hourly rates of $100 to $149 put it at the higher end of the market. It is likely to suit established, growth-focused brands with meaningful marketing budgets that want search, paid media, social and creative work coordinated by a single larger agency.