REQ

Washington, D.C. agency REQ combines marketing with public relations, and has done so since 2008. The firm, with a team of more than 250 people, lists SEO as its largest declared service, alongside content writing and social media marketing, and it describes itself as full service across marketing and PR.

Much of REQ's work involves shaping the public story around companies and their leaders. It says its practitioners help senior figures and high-performing businesses communicate around moments such as product launches and acquisitions, and that this narrative work is meant to set clients apart from competitors and support their valuations. Its stated areas of experience are B2B, business-to-government, technology, and nonprofit and advocacy organisations, backed by integrated marketing capabilities.

Projects start at $25,000, with hourly rates between $200 and $300, which places REQ at the premium end of the market. It suits technology firms, government contractors and advocacy groups that need search, content and social media to work alongside PR, especially around major announcements, and that want an agency in Washington able to handle both communications and digital marketing.