ThatWare LLP

Search in the age of AI assistants is the focus of ThatWare LLP, an SEO company based in Howrah, India, that was founded in 2018 under the leadership of Dr. Tuhin Banik. Its team is in the 50–249 range.

Alongside conventional and enterprise SEO, ThatWare works on what it calls LLM SEO, Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO). The aim is to help brands be found and cited not only in Google results but also in AI Overviews and in tools such as ChatGPT, Gemini and Perplexity. The agency draws on semantic search, entity optimisation, natural language processing, machine learning, data science and automation, and it also describes a quantum-inspired approach to SEO. Technical SEO and content work sit underneath these methods. Its declared services are shared equally between SEO, social media marketing, content writing and broader digital marketing.

ThatWare says its people have shared their expertise at TEDx and BrightonSEO events and that it takes part in the BrightonSEO community. Hourly rates are under $25, with a $1,000 minimum project, which is low relative to the technical depth it describes. The agency suits businesses that want to prepare for AI-driven discovery and are comfortable working with an offshore SEO agency in India.