Guides and data for hiring an agency
Original research from Rankyfy data, and practical guides written by people who have run agencies and hired them.
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Tools and templates
SEO cost calculator
Estimate a fair monthly price from scope, sites and markets, using Rankyfy price data. Until it opens, the price data article has the ranges.
Coming Q1 2027
RFP template for SEO agencies
A ready brief with the questions that separate strong agencies from weak ones. The Get matched form asks the same questions today and sends your brief to up to three agencies.
Template coming Q1 2027
Agency scorecard
Points to score shortlisted agencies side by side. Until it opens, the compare tool puts up to four agencies in one table.
Coming Q1 2027
Topic hubs
Hiring an agency
How to choose an SEO, PPC or web agency: what to check, what to ask, what a contract must say, and the warning signs that predict a bad year...
Published
Pricing
What SEO, PPC and web work costs in US dollars, from prices agencies submit to Rankyfy: US and Indian agencies side by side, with sample siz...
Published
Outsourcing to India
Guides and ranked lists for US businesses and agencies hiring Indian SEO, PPC, content, link building and web teams: proof, price, hours and...
Published
White label and reseller
For US agencies buying SEO, PPC and web delivery under their own brand: white label vs reseller vs outsourcing, what each costs, and how to...
Published
Industries
SEO and PPC agencies ranked by verified reviews from clients in your industry: dental, law, home services, healthcare, SaaS, real estate and...
Published
AI search
How ChatGPT, Gemini, Perplexity and Google AI Overviews choose what to cite, and which agencies do generative engine optimization (GEO) for...
Published
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Data you can cite
Free to use with a credit line and a link.Research publishes when at least five agencies have supplied prices for a service. Every figure will carry its sample size and collection dates.